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2020 Guild Survey: Have Your Say About Automotive Journalism

Guild of Motoring Writers (GOMW)

How has 2020 been for you? We want to know. The annual Guild of Motoring Writers’ Survey of Journalists is the most comprehensive picture of motoring journalism in the UK – and it’s informed by you.

We’re loath to use the word ‘unprecedented’, but 2020 has been uniquely challenging for all of us. With that in mind, we’ve changed the format of the survey this year. It’s shorter and more focused, but with more space for opinion. 

The survey still covers all aspects of our work, however, including launches, booking test cars and more. You can rate car manufacturers on their individual performance in different areas, and share your comments.

Completing the Guild Survey should take no more than 15 minutes. If some sections aren’t relevant to your work, you can simply skip to the next. Doing so will raise your profile – we send a copy of the survey report to every automotive press office, from Ford to Ferrari – and could make a positive change, both for yourself and others.

Respondents need not be Guild members, and PR teams take the survey seriously and act upon its results.

Lastly, filling in the survey also helps the Guild of Motoring Writers, allowing us to gain a better understanding of our industry and campaign on the issues that matter. And no, you don’t need to be a Guild member to take part.

Ready to have your say? Please click the link below to complete the survey. Thank you for your help.

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